Before someone can buy your product, they need to spot it on the shelf first. Brand managers need to be sure they're using the very latest concepts in package design -- including closures -- to create a great experience for the consumer as well as strong shelf impact.
Independence Day is a time to celebrate the many freedoms that we enjoy in America. What’s a better way of celebrating than getting together with your family and friends and cooking out while watching fireworks? People love gathering together and grilling traditional food favorites that the entire family will enjoy. With endless menu options, prepping for your holiday gathering can become stressful. Here at MRP, we have...
For the fourth time in six years, The National Association of Container Distributors (NACD) has named Mold-Rite Plastics as the Supplier of the Year at its annual convention in Napa, California. The NACD Supplier of the Year Award is given to the supplier who has most effectively supported distribution within the container industry. It is one of the industry’s most coveted recognitions and is NACD’s way of honoring a supplier who has made valuable contributions to the distribution channel.
As shelves become more and more crowded, and online buying continues to depend on visual impact, it is continually important to stand out among other packaging. Not only that, but consumers are both consciously and subconsciously influenced by your package's overall design during their purchasing process. In fact, your closure and packaging can often become their own "brand within a brand". Customizing your closure can have a direct impact on your package's success.
When working on packaging design, your closure selection can make or break your product. In order to understand the true impact of your closure on your package design, it is important to first understand the basic anatomy that goes into every closure option, as well as the main factors to consider in your design.
It's that time of year again. As March begins to draw to a close, we're still in the middle of all this madness. And while you were watching basketball, we were
We also extended the competitive spirit by offering up a $25 Amazon gift card to one lucky winner who told us their favorite for the top closures - we drew the winner on Tuesday, April 4th.
Check out our March Matchup bracket to find out which caps couldn't cut it, and which...
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